Partner with Breathe

Own a Department of Human Restoration.

Breathe began with one person's long road back to health and a simple frustration: advanced recovery therapies existed, but nowhere delivered them with warmth, safety and honesty in the same room. So we built that room. Now we are opening it, town by town, with partners who care about people the way we do.

Territories

Make sure you secure your territory now. Spaces are filling up.

Every Breathe holds a territory of ten miles around it, and no two overlap. Type your postcode and we will draw yours on the map and tell you straight away whether it is free.

Available
Taken
25,000+sessions delivered
2company-owned Brighton locations: flagship open, Stanmer Park opening early 2027
16staff across centres and HQ
Amex & AmazonBreathe features in both companies' employee benefit schemes

Why Breathe exists

Built from lived experience, not a trend forecast

Matt's work history involves luxury service. Ten years of Crohn's disease, and ten years on the receiving end of a cold, clinical system, brought Matt to hyperbaric oxygen. Three months later he was a different man. He has studied the science of the body ever since.

Joe built his career in branding and educational design for companies like Google, Spotify and Facebook, and brought the discipline of teaching care: the Academy, the standards, and the way every Breathe is run.

Their minds together created the unique, human-centric branding that is becoming a staple in this field.

We were the first in the UK to do HBOT this way, and the first to bring the price down far enough that ordinary people could use it properly. Today Breathe is a governed network with its own academy, its own operating software and members who treat it like a second home.

Copycats have appeared, and many have already disappeared. The surface is easy to imitate; the system underneath is not. That system is what a partner is buying.

"Space matters. Air matters. The way you're greeted matters. All of it is the therapy."Matthew Sparkes, founder

One centre. Three engines.

Hyperbaric oxygen

Comfortable, supervised sessions of concentrated oxygen under gentle pressure. Bookings repeat weekly and most members follow a personalised dose on a rolling plan, which is what makes revenue predictable.

Red light therapy

A full-body photobiomodulation bed complements every plan, lifts revenue per visit and runs with almost no staff time.

Member community

Staff know members by name; members book the same slots each week. Predictable utilisation, low marketing dependency, honest relationships. No pressure selling. It is not needed, and it is not allowed.

The model in one picture

You own the business. We protect the standard.

You bring

Capital and care

Capital, a location, and a real interest in looking after people.

We train

Breathe Academy

IBUM-aligned certification for you and your team before you open a single chamber.

We equip

Chambers and light

Approved chambers and red light systems, installed and commissioned to our specification.

You operate

Your centre

Your centre, your team, your community, run day to day with real autonomy inside our standards.

We govern

The standard

Audits, protocols, software and support, so every Breathe feels like Breathe.

You are never the only one in the room. Every centre shares what works, from launch playbooks to local wins, and the founder team still answers the phone. The lines are clear, and they are there for a reason: they are why members trust the name over the door.

Choose your format

Three proven formats, plus bespoke

Every Breathe runs the same three engines. The format sets the capacity. Equipment and investment detail for each format is in the prospectus, which we share after a first conversation.

Breathe Core

The proven original

4 soft-shell chambers, including 1 seated-access, and 1 red light bed

Suits you if you want the format our flagship runs, at the lowest entry point.

Breathe Pro

The flagship format

2 hard-shell chambers, 2 to 4 seats each, and 1 red light bed

Suits you if you are building the biggest Breathe in your region and want maximum revenue per operating hour.

Breathe Bespoke

Your vision, our system

Nothing about Breathe has to stop at four chambers. A twenty-chamber warehouse in central London, or a place with a cafe, saunas, lounge and workstations where people stay all day: we design bespoke layouts with you, from equipment mix to member flow, and we actively encourage the ambitious ones.

Breathe Integrations

Are you a club, gym or working space that wants to add the experts of recovery?

Request the integrations brochure, along with an online simulation calculator to see how much revenue a Breathe could add to your existing space.

Soft-shell and hard-shell

Two kinds of chamber, one standard

Soft-shell chambers are the classic Breathe experience: one member, one calm hour, the format our flagship runs on. Hard-shell chambers treat several members at once at greater depth, run group and sports-team sessions, and turn one supervised hour into multiple seats with the same member of staff.

Every Breathe hard-shell chamber is built by our manufacturing partner, delivered in Breathe green with full commissioning and specified to our safety standards, from single-seat to four-seat systems. Hard-shell systems need a 3-phase electrical supply, which we check at site approval. Equipment finance is available through our nominated finance partner, subject to status.

Soft-shellOne member per session. Comfortable, quiet, the original.
Hard-shellTwo to four seats, greater depth, group and team sessions.
Red light bedFull-body photobiomodulation alongside every plan.

The numbers

We share the money plainly, in person

Investment, fees, royalties and illustrative trading figures built from our Brighton centre are all set out in the prospectus and the stage-two financial pack. We would rather talk them through with you than post them on a web page, because they only mean something alongside your site, your town and your plan.

Training, safety and the Academy

Nobody operates a chamber until we say so

Safety is the reason Breathe has a reputation worth franchising. Before your centre opens, you and your team complete the Breathe Academy: IBUM-aligned hyperbaric training covering physiology, screening, chamber operation, oxygen safety, emergencies and the Breathe way of looking after people. Certification is per person, renewed annually, and non-negotiable.

After opening you are never on your own. Monthly check-ins through your first six months, a formal stabilisation review at month six, six-monthly audits thereafter, and HQ on call for anything safety-related, always. You also join the network group chat: every franchisee and both founders in one place, answering each other in real time.

Breathe centres provide non-medical wellness HBOT: no diagnosis, no medical claims, operated to IBUM-aligned standards with screening and documented protocols, outside CQC-regulated activity. Where the requirements are met and our goals align, a centre can later branch into regulated clinical services with CQC registration and doctors trained by us in hyperbaric.

Per personBreathe Academy certification, renewed annually
Six monthsMonthly check-ins, then a formal stabilisation review
TwoMinimum trained staff on every shift
PolicyLone working only under our controlled policy

Breathe CNS

One system. Every part of your centre, connected.

Breathe CNS is the hub of everything. It manages your members, tracks your trends, alerts your team automatically, prompts the right offer at the right moment, guides protocols, and tracks rentals, sales and royalty payments, all from one login. Nothing is bolted on and nothing is left to a spreadsheet.

It was not bought off the shelf. It was crafted over two years of running a real Breathe centre, every screen shaped by what a centre actually needs on a busy morning. Set up for you before you open.

Members: every profile, plan and visit
Protocols: guides the team on each member's dose
Alerts: flags people automatically
Sales: every transaction, live
Trends: spots what is moving, and why
Rentals: tracks every chamber out on hire
Royalties: calculated from real sales, no month-end surprises

Grow beyond oxygen

Start with oxygen. Grow into a recovery destination.

Established centres can extend their offer through Breathe-approved expansion modules, each with its own training and standards. Every module you add compounds revenue from members you already have.

Breathwork and recovery classesAlpha-Stim therapyMetabolic testingDNA testingBlood panelsIV therapyDiagnosticsPrivate GP clinics

Clinical services are optional modules, subject to Breathe approval, appropriate professional oversight and, where required, registration with the relevant regulator. They are not part of the core franchise offer.

Who we are looking for, and who we are not

Breathe partners are selected, not sold to

This is for you if

  • You will be hands-on for your first year. After that, run it yourself or install a leader who carries the Breathe ethos
  • You care about people first and understand that the revenue follows
  • You respect process (training, audits, protocols) as the price of trust
  • You have the capital, or the financing, to launch properly and hold three months' reserves

It is not for you if

  • You want to be absent from day one
  • You want to make medical claims to sell sessions
  • You see corners as things to cut
  • You want a fast flip rather than a ten-year business

We have declined applicants before and will again.

The journey

Six steps from first conversation to open doors

1

Conversation

Values and fit first, numbers second. Use the form below or call Matt directly.

2

Reserve

A reservation deposit secures your territory discussions and counts towards the franchise fee.

3

Site

We approve the location before you commit to a lease. Good ventilation with openable windows, HVAC air handling and 3-phase power for hard-shell formats are among the things we check.

4

Sign

The franchise agreement, with 14 days to review and your own advice encouraged.

5

Build and train

Fit-out, equipment installation and Academy certification, with in-person setup help and launch planning.

6

Open

Typically 3 to 4 months from signing for a Core format. Then monthly check-ins for six months, audits every six months, Academy refreshers and a network that keeps sharing what works.

Financing and questions

Straight answers

How do I fund it?

Equipment finance is available for approved applicants through our nominated finance partner, subject to status, so chambers can be funded monthly rather than bought outright, preserving your working capital. Ask us for an introduction.

Do I get an exclusive territory?

You get 10-mile proximity protection: we will not open or approve another Breathe within 10 miles of your centre without your written consent, and we talk to you before approving anything beyond that which could affect you.

Do I need a medical background?

No. You need our training, which we provide, and the right people, which you hire. Where clinical modules need clinicians, they are added separately and properly.

How involved must I be?

Hands-on through your first 12 months while the culture beds in. After that, owner-operate or appoint a leader we approve, as long as the Breathe ethos runs the floor.

Can I sell my franchise, or open a second site?

Yes, with our approval of the buyer; your business is a real, transferable asset. Proven operators get first conversations on expansion, and each site has its own agreement.

What if Breathe is ever sold, or a founder leaves?

Your agreement continues. The brand and system are structured to outlast any individual, including us.

Start a conversation

Ready to own the UK's pioneering, expert-led healing centre?

Founding territories are limited. Tell us about you and your town, and we will send the full prospectus and arrange a call. A real person reads every message, including the ones where the answer is "not yet".

Prefer to talk? Matthew Sparkes, founder: matt@breathe-hbot.com.

This page is for information only and does not constitute a franchise offer, financial advice or a forecast. Terms are contained exclusively in the Breathe Franchise Agreement. Breathe Franchising Ltd, company number 17419354.

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